Karachi, November 15, 2025: Mega Motor Company (MMC), the official partner of BYD in Pakistan, has signed a landmark partnership agreement with the Karachi Marathon 2026, becoming an official collaborator of Pakistan’s first World Athletics–Certified marathon.
The signing ceremony took place at BYD Pakistan’s Karachi Experience Center, attended by senior leadership from MMC, BYD and the Karachi Marathon organizing committee. As part of the partnership, MMC will provide brand visibility, athlete sponsorships and mobility-focused initiatives to help position Pakistan prominently on the global athletics and sports map.
Cricket legend Misbah-ul-Haq graced the occasion as a special guest, highlighting the spirit of determination and national pride associated with the marathon.
Under the partnership, the BYD SHARK 6 will serve as the official “timer car” for Karachi Marathon 2026, leading runners from the start line and showcasing BYD’s commitment to innovation, precision and smart mobility. As Pakistan’s largest international road race, the marathon is expected to attract thousands of local and international athletes and aligns with Vision 2032, a project aimed at helping Pakistani runners qualify for major global marathons and ultimately the Olympics.
Speaking at the ceremony, Danish Khaliq, Vice President Sales & Strategy at MMC, said that MMC’s vision extends beyond mobility to building sustainable, strong communities. He added that MMC is proud to sponsor two of Pakistan’s top marathon athletes for international participation ahead of the Karachi Marathon 2026, reflecting MMC’s commitment to wellbeing and performance-driven initiatives.
BYD continues to lead the global shift towards green mobility and sustainable living by integrating innovation, technology and smart solutions to reduce carbon emissions. In Pakistan, this vision includes promoting New Energy Vehicles (NEVs), healthier communities and environmentally responsible infrastructure.
BYD Pakistan Country Manager Lei Jian said the marathon reflects endurance, unity and positive energy — values aligned with BYD’s mission. He noted that the partnership aims to inspire a healthy and sustainable movement for a cleaner and greener Pakistan.
A representative of the Karachi Marathon said that BYD’s participation strengthens Vision 2032 by enabling real opportunities for Pakistan’s best runners to qualify for world marathons.
MMC and BYD will collaborate closely with the Karachi Marathon team on joint awareness and promotional activities leading to the 2026 race. Following the brand’s engagement with HBL PSL, BYD|MMC aims to continue amplifying national sports and local athletic talent.
